Kohl’s is launching its holiday season promotions, focusing on curated gift collections and enhanced in-store and digital experiences. The company has introduced a holiday decor selection starting at $9.99 and expanded its Disney and Peanuts licensed collections.
Shoppers can explore kitchen innovations from brands like Shark, Ninja, and KitchenAid, as well as a dedicated Hosting HQ destination that brings together small electrics, tabletop, and festive accents. Kohl’s has also launched an integrated holiday marketing campaign that highlights festive moments and reminds consumers of the company’s great gifts and dependable value.
The campaign incorporates storytelling hubs, including Hosting Headquarters, Cozy Corner, and Style Square, as well as family-friendly activities in stores throughout the holidays. To help shoppers stay on budget, Kohl’s is offering clear $5 to $20 pricing tiers and stocking stuffers starting at $4.99 across departments.
Kohl’s has refreshed its in-store Holiday Gift Shop, with half the assortment being new and the majority of items priced at less than $15. The company is also running a holiday gift shop on its website, featuring items like a Crock-Pot 7-quart Countdown Cook & Carry Slow Cooker priced at $74.99 and a Cuisinart PerfecTemp coffee maker priced at $119.99.
Arianne Parisi, Kohl’s chief customer officer, states that every family wants to create magical holiday moments, and the company’s customers are being very intentional about making every dollar and every moment count this season. Parisi adds that Kohl’s has focused on making the company the easiest choice for families by bringing together a compelling product assortment, clear value, and total shopping convenience.
Kohl’s online shoppers can explore curated digital gift guides and use an AI-powered shopping assistant to help find presents for difficult-to-shop-for friends and relatives.
